Established in the Italian village of Positano, La Bottega di Brunella has been creating unique linen collections for over five decades.

Founders Brunella and Vito passed on their passion and crafting tradition to their children and grandchildren, and the label has evolved into a well-established fashion house filled with warmth, creativity and style.

All garments are entirely made in-house, from yarn to garment, at La Bottega di Brunella’s workshops. The designs have an effortless yet elegant look, resulting of a fusion of intricate looming techniques and tightly kept artisanal secrets. Its garments drape gracefully on the wearer for a lightweight, floaty aesthetic while channelling the unmistakable laidback chic of the Amalfi Coast.

SPRING / SUMMER 24-25

The comfort of delicate, natural fibres in lightweight garments that will transport you to a place of long evening strolls, delicious cocktails and breathtaking views.

AUTUMN / WINTER 2024

Celebrate the cooler months with rich, earthy tones and robust linens combined with soft yarns of cotton, baby alpaca and merino to create warm and cosy layers.

ESSENTIALS

A highly curated continuative range featuring timeless, top-selling styles that redefine basics and carry La Bottega di Brunella’s distinctive essence.

MOMENTI

La Bottega di Brunella’s loungewear collection, inspired by Positano’s idyllic ‘vita al mare’ lifestyle and designed for the woman who allows herself to soak in life’s little pleasures.

Story

Linen like no other since 1965.

Born in the 1940s, Brunella and Vito created La Bottega Di Brunella out of a passion for natural fibres and Italian craftsmanship.
What began as a hobby, grew beyond a livelihood, with the values and traditions of the label being passed to their children and grandchildren, and bringing the family together around a lifestyle filled with creativity and love for authentic fashion.

Their genuine commitment to ethical practices, sustainability and stringent quality control can be seen and felt within the raw, fully biodegradable materials. La Bottega di Brunella’s timeless styles are made to be worn for years to come. Each piece carries the story of the family and the art of cherishing every detail translated in its beautiful garments…

Creative Process

Inspired by nature, nurtured for generations.

The story of every garment begins from a seed of creativity, grown from the flax plant all the way through to the end product. Born from nature, each piece has been created with natural fibres, selected and woven through artisanal looming techniques that have been handed down through the family. Every fabric is created in-house and then crafted into unique styles, resulting in a meticulously handcrafted range.

Style

The flowy feel of the Amalfi Coast coupled with the earthy beauty of the Italian land.

La Bottega di Brunella brings to life the most exquisite fashion pieces, handcrafted from carefully selected, completely sustainable materials. Their quality can be experienced in the effortless refinement of the fabrics, brought together in unique styles made to last a lifetime.

Embedded in neutral colours, Brunella’s garments are to be cherished all year round, mixing and matching layers and textures to create versatile looks. Each collection takes you on a journey into the history of the family, echoing the flow of nature and the essence of light and warmth. The comfort and durability of the pieces are matched only by their uncomplicated, classic style.

Values

The true meaning of slow-fashion made in Italy.

From the fabrics to the workshops and the people, the collections are wholly created in Italy, using only ethical and sustainably-sourced local products to produce original garments. Each distinctive piece is designed with flawless craftsmanship to evoke the passion that artisans have for their art form.

Centuries-old techniques put value into the human hands that bind the natural fibres to the final design, allowing time for the creative process to flow, creating unique garments filled with tradition and love.